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Inbound Marketing

Unleash the Hummingbird

    Last week Google announced the largest update to their search algorithm since 2001.  It is reported that over 90% of searches are affected.  Last week also saw Google pushing their monopoly weight around with the removal of search … Continue reading

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The Single Largest Opportunity for National Brands: The Local Web

Local search is huge, and the optimization of your local search results are becoming more and more important. With so many sites, apps, and maps integrating your location into their search results, this information is awesome to know. If you … Continue reading

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Google Tells Marketers to Pay Up For Keyword Data

Nearly 2 years ago Google stopped providing keyword data to Google Analytics users for searches performed on google.com while logged into a Google account.  What this meant was if you searched on Google for ‘mdwebpro’ and clicked a result, the … Continue reading

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Interview with the President of Netgain Hosting, Scott Warzecha

I had the pleasure of interviewing Mr. Scott Warzecha, the founder and president of Netgain Hosting. Mr. Warzecha founded Netgain in 2000 to deliver proactive IT services that would increase organizational productivity and decrease IT cost. “Purchasing new servers every … Continue reading

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How to Market Healthcare Services Part 3

This is part 3 in our series on Marketing Healthcare services.  If you haven’t read them already, here are parts 1 and 2. So last time we looked at the ever so important topic of keyword research.  Keyword research is … Continue reading

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Conducting Interviews to Better Your Brand

I am not a journalist or a reporter, and yet I conduct interviews on a regular basis. With no major experience you might be wondering why I choose to spend some of my time interviewing other people. We believe that … Continue reading

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The Future of the Internet – 2015 Infographic

  The internet is a ever-changing organism of information. Now that I think about it, it is probably the closest thing to a non-living living thing that we have today. (It makes sense in my head) What I mean is … Continue reading

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How to Market Healthcare Services Part 2

This is part 2 in the series How to Market Healthcare Services.  If you missed last weeks part 1, you can read it here. Last week we looked at how marketing in healthcare has changed over the past 10 – … Continue reading

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How to Market Healthcare Services Part 1

Marketing healthcare services was once about Yellow Page ads, direct mail and billboards — not so much anymore. If you look at your own behavior when researching products and services, you will probably notice yellow pages, direct mail and billboards … Continue reading

Posted in blogging, Content Marketing, Inbound Marketing, Marketing | Leave a comment
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