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Healthcare Social Media Week in Review: March 25, 2013

Healthcare Social MediaIt’s Monday, which means another round of five handpicked articles from around the healthcare social media community.  This week we take look at a Google Reader replacement, healthcare social media in rural towns, Facebook’s Graph Search, and more.  Here is this week’s Healthcare Social Media Week in Review.

  • As a healthcare specialist, proving care in an urban setting is relatively easy compared to a remote rural town.  But, through social media, reaching potential patients is much easier.  Mike Milligan writes a great piece on utilizing social media to connect with patients in a rural setting.  3 Ways Your Hospital Can Use Social Media
  • The social media world is ever changing.  From Google+ Communities to Twitters search algorithms, enhancements are being made to make social easier and more user friendly.  In January, Facebook began beta testing its Graph Search feature.  The social search engine has had lots of buzz since its release.  Jamie Bull and Andrea Hackett help break down Graph Search and provide some wonderful insights into how the healthcare community can benefit from it. What Facebook’s Graph Search Means for Healthcare
  • The adoption rate of social media within hospitals continues to grow.  Nearly one-fifth of the nation’s leading medical facilities are on Twitter, and the number continues to grow daily.  Dan Diamond of The Advisory Board pieces together an interesting overview of current trends and strategies for hospitals on Twitter.
  • If it’s done well, a guidebook, whitepaper, or eBook on healthcare social media is always a wonderful resource to keep bookmarked on your computer.  The General Medical Council recently published a really useful PDF on social media usage.  This is a good one to bookmark.  Doctors’ Use of Social Media
  • It’s been about two weeks since Google dropped the news that the heavy hatchet was coming down on Google Reader.  So far the replacement front runner has been the feature rich RSS platform Feedly. Rheumatologist, Ronan Kavanagh, has written a great guide that breaks down Feedly and helps users get setup on the platform.  Feedly. For Doctors.

Do you have any additional thoughts on this week’s Healthcare Social Media Week in Review? Did we miss something? Leave a comment below, send us a message on Twitter @MDWebPro, let us know on Facebook, or on Google +.  We’d love to hear from you!


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Stuart Wainstock is a former educator who has taught overseas and in the United States. Stuart began blogging while living overseas as a means to communicate with family and friends back home. He is a contributing author to the MDWebPro blog. Stuart is an avid follower of technology, and their constantly changing trends. He also enjoys discovering new and excited music, as well as photography. You can follow Stuart on Twitter @stuartwainstock,@MDWebPro and Google+

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