QR Codes and your Medical Internet Inbound Marketing
If printed media is still a part of your marketing strategy, why not take advantage of your Internet efforts there as well? QR codes are an inexpensive and fun way to funnel everything from Yellow Page to Newspaper users into … Continue reading
Healthcare, Social Media, and Marketing Automation
Marketing Automation’s premise is simple. The idea is to send messages triggered by a visitor’s actions on your site. Ideally, these messages will be seen by the visitor as relevant rather than spam. In spite of its rapid growth, a … Continue reading
The Plastic Surgeon and Marketing Automation through CRM: An Introduction
Anyone involved in sales or customer support is familiar with the term CRM. Today, many medical practices are turning to Customer Relationship Management applications to ensure good relations with patients and prospects and to improve revenue. CRM Defined Customer Relationship … Continue reading
Finding New Botox Clients on their Lunch Break
Though more and more men are seeking Botox treatments, the greatest source for finding new Botox clients through inbound marketing is still among women. But the place to gain the attention of that demographic may not be where you think. … Continue reading
Making the Most of Your Email Campaign
As we have noted in previous articles an email campaign doesn’t have to be that complicated. If you take a little time to repurpose good blog posts or other web content and use a web based tool like Constant Contact … Continue reading
57 Botox Coupons in 30 Days
Many of you read our case study earlier this year on our 12-month review of a Botox inbound marketing campaign for one of our clients. The results of our campaign were 412 Botox coupon completions on the website. Now in … Continue reading
