Author Archives: Marc
Medical Content Marketing: Where Professional Meets Personal
Content is the focal point of all inbound or online marketing, that much is a given. Within the broad category of content marketing are many subdivisions or niches. This is especially true when it comes to content for a … Continue reading
SEO Strategies for Dentists
If you work in an industry requiring a robust web presence in order to bring in new customers, such as dentistry, hopefully you heard about the D-Day your website experienced about a month ago, on April 21st. This ultimatum required … Continue reading
Mobile Friendly Websites for Physicians and Clinics
Seizing Hold of the Opportunity…Going Mobile in 2015! Whether you are a Physician or Dentist, Chiropractor or other healthcare provider, NOW is the time to be sure your website is mobile friendly. There are three reasons here, but the … Continue reading
Dental Internet Marketing Strategies
Sometimes you find a picture that is, as they say, worth a thousand words. As I was doing some research for those who we wish to serve in the Dental community and thinking about our other clients, I came across … Continue reading
Marketing Coordinator Position
Marketing Coordinator General: DSI seeks a marketing coordinator who embraces our vision, values and work purposefully to execute the DSI marketing plan. The Marketing coordinator will work with and under the oversight of the Sales and Marketing Manager who would share … Continue reading
Consumer Use of Mobile Health
Our friends at Hands on Telehealth sent us this infographic from the findings of the Deloitte Survey of U.S. Health Care Consumers. Consumer interest in mHealth is strong but adoption is limited. Based on our conversations regarding the NoticeMed app, … Continue reading
Why the world is wrong about Google AdWords
It never seems to fail. When I find myself discussing Google AdWords with customers and prospects as a means to drive targeted traffic to their site, I always hear, “I never click on those ads.” Based on these conversations, I’ve … Continue reading
You can’t improve on what you don’t measure
If you hang around any of us at Digital Solutions long enough, you are likely to hear the phrase “you can’t improve on what you don’t measure.” If you read our blog regularly, you’ve seen this quote here, here, here, … Continue reading
How do patients use online reviews
Just over two years ago we published a survey of our own data on how patients are using the top review sites for posting reviews. Our goal was to determine which of the many review sites were actually receiving patient … Continue reading
Are You Supporting Global Terrorism
If 2012 was the year of big Google search algorithm updates, 2013 has turned into the year of hacked websites. Beginning early this year, we have witnessed an incredible surge in attempts to gain malicious access to websites we control … Continue reading
