Author Archives: kirsten
Last week I had the pleasure of interviewing Dr. Mike Sevilla, Family Physician, Blogger, Podcaster and medical social media enthusiast. Mike started blogging back in 2006 as Doctor Anonymous and can now be found on Family Medicine Rocks.com. He is well known in the medical community as an advocate of … Continue reading →
Open Access Social Media Guide for Pharma: FDA Weighs In? One of the biggest weights around the ankles of healthcare social media are the elusive guidelines from the FDA around social media and pharma. Well, the FDA recently came out with some social … Continue reading →
A 2011 PWC Health Research Institute Customer Survey found that 32% of people surveyed used Social Media for healthcare purposes. Facebook and YouTube were at the top of the list with blogs, Google Plus and Twitter following close behind. Many clinics and hospitals have a Facebook … Continue reading →
Epatients: The hackers of the healthcare world : A quick reference for becoming an empowered patient. A great article that defines what an epatient is, gives guidelines for the mindset(s) that will be most helpful to epatients, and a ton of … Continue reading →
Top Medical Social Media Stories of 2011: Month by Month I thought about doing a “Healthcare Social Media YEAR in Review”, but Science Roll beat me to it. From Google Health closing to Insulin pump tattoos, this covers all the must-reads … Continue reading →
I had the privilege of talking with Dr. Howard Luks (or “Howard J. Luks 2.0” if you’re a fan of his blog) about his use of Social Media. Dr. Luks is the Chief of Sports Medicine and Arthroscopy at University … Continue reading →
Six Social Media Trends for 2012 What can we expect in 2012 in a world that seems to grow ever connected by the hour? Here are six predictions to ponder. Convergence Emergence The Cult of Influence Gamification Nation Social Sharing … Continue reading →
Number 3 of 10 must do’s for Search Engine Optimization. Flash websites: so pretty they’re invisible. For a sneak peak of the other topics we’ll be covering in this series see 10 biggest SEO mistakes. Related Posts:Google Analytics Made Simple: … Continue reading →
. . . it’s a must! Below is a powerful infographic by woork up that will make you kick yourself if you don’t have a Facebook business page, but here’s the biggest eye opener right off the bat. There are … Continue reading →
We stumbled upon this infographic by TabJuice about the psychology of social commerce. Psychologists have defined six universal heuristics or learning methods that have been seen in shoppers and are now being seen in social commerce. Each of these heuristics had applications … Continue reading →
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